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Successful Travel Blog

Starting a travel blog is the best decision I’ve ever made. Through this site, I’ve funded 13 years of full-time travel and gained a book deal for my travel memoir, along with a big New York City agent. I’ve been featured in large publications, like the Wall Street Journal, the Independent, and the BBC. I’ve been interviewed on the radio in front of an audience of 1.6 million listeners. I’ve been to over 100 countries. And I make a comfortable six figures each year in entirely passive income, meaning the money comes in whether I’m working or not. (In 2024, I’ve averaged about four hours of work a day). And yet, before starting Never Ending Footsteps, I had zero writing experience, had no idea how to run a website, didn’t really know what a blog was, and had never heard of WordPress. I hadn’t even travelled before. I’d just graduated from college with a physics degree and was fully intending to throw myself into a career in particle physics — that is, after I took a y...

Successful Travel Blog

So what is travel blogging in 2024? Travel blogging is more along the lines of guidebook writing. It’s actually useful to think of it as running a travel  website  rather than a blog. It’s not about entertainment (at least, not entirely), it’s about helping people. It’s writing detailed guides to destinations, sharing the top things to do and how to make the most of your time there. It’s about positioning yourself as a travel expert and teaching readers how they can see more of the world. It’s actually a lot of fun, and these useful guides make  so much more money  than personal narratives. My storytelling posts usually average $100 a year in income, while my detailed city guides make more like $2,000 a year from ads. You can do the math: write 50 excellent city guides and you’re making $100,000 a year! Or… you can write 1,000 excellent stories to reach that same income level. I know which one I’d choose. First, we’ll take a look at the technical steps you need to ta...